January 16, 2008

Top 10 Social Networking Sites of 2007

Top 10 Social Networking Sites
(Source: Nielsen Online, ranked by Unique Audience, December 2007. U.S., Home and Work)

  1. MySpace (2007) 60,104,000 (2006) 55,256,000
  2. Facebook (2007) 22,574,000 (2006) 13,110,000
  3. Classmates Online (2007) 10,748,000 (2006) 11,406,000
  4. Windows Live Spaces (2007) 8,856,000 (2006) 8,703,000
  5. AOL Hometown (2007) 6,853,000 (2006) 9,032,000
  6. Club Penguin (2007) 6,358,000 (2006) 2,688,000
  7. LinkedIn (2007) 4,804,000 (2006) 2,072,000
  8. Reunion.com (2007) 4,090,000 (2006) 4,327,000
  9. AOL Community (2007) 4,069,000 (2006) 5,213,000
  10. Flixster (2007) 3,097,000 (2006) 744,000

5 comments:

Adrian said...

Is it just me or does this make more interesting reading if you look at the growth ( or lack or it ) that some of these sites have had since 2006 into 2007 ... a totally different - and unexpected - league table !

Adrian

Amybeth said...
This post has been removed by the author.
Amybeth said...

I thought the same thing :) Even though some of the 'top' networks have bigger numbers, their growth % is either quite low, or negative. Also, I think LinkedIn's number is a bit skewed b/c I have at least 4MM people in my 3rd degree network and I am not the most connected person there by any stretch of the imagination

Glenn said...

I am pretty sure that unique audience (the way Nielsen measures stuff) is more like TV ratings measurement. Don't assume these numbers have *anything* to do with total registered membership. Sure, LinkedIn has many more than 4MM members, but as far as how many unique visitors went to a LinkedIn.com page in December 2007, that probably makes for a much more accurate apples-to-apples comparison of site activity. This would explain why Hi5 and some others with obscene registered member claims that exceed all but MySpace and Facebook yet have awful, non-useful sites, aren't even on this list.

-- Glenn Gutmacher

Nonitto said...

Flixter 316% of growth
Club Penguin 136% of growth
Linkedin 131% of growth
Facebook 72% of growth
Myspace 8% of growth
Windows Live Spaces 1% of growth
Classmates online -6% of grwoth
reunion.com -6% of growth
AOL Community -22% of growth
Aol Hometown -25% of growth

Based on those numbers, but according to linkedin homepage, they have over 13mm people and raising every second.

Cheers!